Watch for rent or add the full version of this trailer to your account: https://typeparis.vhx.tv/checkout/now25-veronika-burian/purchase

Veronika Burian

Topic: 100 Years. 23 Scripts. One Bold Comeback.

A century-old design icon gets a radical global reboot.

Staying true to a collaborative design philosophy, a worldwide team of type designers, consultants, and technicians has come together to create the most ambitious iteration of this font to date – one that spans 23 writing systems and supports over 90% of the world’s population.

Though this typeface once journeyed beyond earth, it had yet to reach everyday life in places like India, Laos, Armenia, or Vietnam. That changes now. With sensitivity to local scripts and cultures, this evolution expands the original vision into a truly democratic typographic system.

This session reveals how a typographic classic was reengineered for the 21st century: across cultures, across scripts, across continents.

Because good design shouldn’t stop at borders.